No two candidates are the same—no two states, no two voices and no two campaigns. We develop a message and a program customized to each unique campaign.
Our team works with campaign teams and candidates to make sure we are writing in the correct voice and tone. We make sure to read printed materials put out by the candidate, schedule interviews to discuss grammatical preferences and tone and adhere to the politics of the state and campaign in which we are operating.
If you want to run a successful direct response fundraising program, you have to be willing to do the work to customize the approach to the candidate or campaign.
We have an established history of successful direct response fundraising efforts, working with candidates to craft original and creative messages that fit the voice, election, and the colloquialisms of the locality in which the race is being run—rather than take a one-size-fits-all approach.
Because of our in-house creative, ad buying, and writing teams, we don’t miss a beat when it comes to delivering current, timely messages that make an impact.